POLYTECHNIC FITNESS logo (2017)
Ralf is working as a freelance personal trainer for different fields such as boxing, prevention sports and weight lifting. He is passionate about pushing people to their limits and helping them reaching a healthy and active lifestyle.
His training is focused on military fitness, kettlebell sports, olympic boxing and athletics. I created a logo design for him that satisfies all these disciplines. Having a wide range of training methods, Polytechnic Fitness has one main characteristic: building strength. That is shown by a biceps illustration. Using ragged angles, capital letters and stencil style makes the logo quite rough – which fits perfectly to the Ralf's training.